GUEST COACH: Allison Krysl

Welcome to a really quick introduction to tracking leads in your business. In this lesson I walk you through the two most important questions you should be asking as well as the two basic places you would start in collecting answers to those questions.

WHEN CONSIDERING LEADS IN YOUR BUSINESS, THERE ARE TWO THINGS YOU SHOULD BE THINKING ABOUT:

The first thing you want to do for your website is to hook up google analytics. They will take care of tracking all the numbers for you usually even better than your hosting platform does. This allows you to simple go in, look at the data, and ask those two questions.

When tracking leads that come from socials, it is unfortunately a much more manual process. This isn’t something that can be pulled for you automatically. So I would recommend that you would choose a platform to track this that makes sense with your business! Whether that’s a spreadsheet or a notion page or some other database that is easy for you to understand and use.

Here’s an example of what you would track.

Now, this is obviously just the tip of the iceberg when it comes to tracking the important numbers in your business. If you are ready to really dig into what it could look like to ask questions that can be answered by the data, I have a free resource that will help!

• You know numbers are important for your business.
• But you are spinning your wheels trying to figure out which ones are important for YOU.
• Ditch the overwhelm using this simple, yet comprehensive resource to discover which numbers are worth your time.

DOWNLOAD HERE